MCS has deep roots. Born in the '70s to celebrate a man passionate about travel, lover of nature and adventure, has been able to mix from the '80s to the present day the legendary "West American lifestyle" with the culture of Italian fashion.

MCS has deep roots. Born in the '70s to celebrate a man passionate about travel, lover of nature and adventure, has been able to mix from the '80s to the present day the legendary "West American lifestyle" with the culture of Italian fashion.

MCS Marlboro Classics was undoubtedly one of the brands that most marked the imagination of men’s fashion in the world, capable of becoming a cultural and stylistic reference made of codes that are not replicable and their own, gathering the consent of millions of fans and admirers. MCS is not just a fashion brand, it’s a legend that has never stopped dreaming.

MCS is present today on the Italian and European market thanks to the Italian entrepreneurs of Nemesis Srl, able to translate the desire of many, reappropriate of that incredible baggage of emotions represented by the brand and propose it in a current way. A great story, renewed with absolute respect for tradition, in the hands of trained professionals who design, design, create, produce and communicate an authentic Italian value.